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How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
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Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
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In this resource, learn about a family of CRM applications that can help you deliver engaging, differentiating customer experiences with marketing, sales, and service capabilities.
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The reality of today's empowered consumer has made it imperative for you to provide superior customer interactions at every opportunity. What is needed is a holistic approach to business process to serve the goal of delivering a world class customer experience.
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This infographic illustrates the necessity of integration between business and IT, as well as the fundamental disagreements that exist between the two groups.
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This brief resource introduces an open source software platform that includes Hadoop components for distributed processing and big data management.
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Performing comparisons between leading BPM systems could take ages to perform on your own -- fortunately, this competitive brief does some of the work for you. Take a look at how Red Hat JBoss BPM suite compares to Pegasystems, Inc.'s Pega 7 BPM in terms of the five essential criteria for choosing a BPM system
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Check out this informative resource for an overview of a customer relationship management (CRM) suite that helps you make the most of your interactions and gain valuable customer insight to deliver measurable business results.
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In this resource, explore how a rapid deployment solution for SAP CRM allows you to quickly adopt CRM best practices and processes in a short time frame, for higher and faster ROI. Read now to learn about the capabilities and benefits of this strategy in the areas of sales, marketing, and service.
