BtoB White Papers

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How ISRs Improved Sales Appointment Rates by 19X
sponsored by TechTarget
WHITE PAPER: Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
Posted: 08 Feb 2021 | Published: 11 Apr 2019

TechTarget

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

Bridging the Business/IT Divide in B2B Integration
sponsored by IBM
WHITE PAPER: This research report presents results from a survey of 360 line of business managers in regards to B2B integration, and also offers recommendations on narrowing the gap between business and IT to maximize returns from B2B integration initiatives.
Posted: 16 Jun 2014 | Published: 30 May 2014

IBM

Business Value of Sterling Commerce Managed Services for B2B Integration
sponsored by Sterling Commerce, An IBM Company
WHITE PAPER: Increasing cost controls and unpredictable cost increases are leading many enterprises to rethink how they support their business-to-business (B2B) operations. As a result, many enterprises are choosing to outsource B2B integration by partnering with a managed services provider.
Posted: 11 Sep 2009 | Published: 01 Sep 2009

Sterling Commerce, An IBM Company

Infographic: Bridging the Gap Between Business and IT
sponsored by IBM
WHITE PAPER: This infographic illustrates the necessity of integration between business and IT, as well as the fundamental disagreements that exist between the two groups.
Posted: 04 Sep 2014 | Published: 04 Sep 2014

IBM

B2B Collaboration: No Longer Optional
sponsored by IBM
WHITE PAPER: In this report from the Aberdeen Group, get an in-depth look at why B2B collaboration is such a priority, as well as what actions business leaders are taking, the challenges they face, and their plans to execute B2B collaboration strategies.
Posted: 25 Jun 2014 | Published: 31 May 2012

IBM

B2B Cloud Integration: A strategic approach to optimizing your value chain
sponsored by IBM
WHITE PAPER: This E-book presents an overview of the B2B integration landscape: its challenges, its opportunities, and the approaches that leading organizations follow in developing a robust and scalable EDI solution.
Posted: 01 Nov 2013 | Published: 01 Nov 2013

IBM

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales
sponsored by Oracle Corporation
WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.
Posted: 19 Sep 2008 | Published: 19 Sep 2008

Oracle Corporation

Tips for Optimizing your B2B Trading Community
sponsored by IBM
WHITE PAPER: This paper illustrates how Sterling Commerce solutions drive greater efficiencies, and improve the return on your B2B infrastructure investment. It explores how to automate more transactions with your existing electronic partners, and how to simplify the assessment and onboarding of your remaining manual trading partners.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

Need for Speed and Flexibility Drives Manufacturers to Reengineer External Processes Around B2B Integration
sponsored by IBM
WHITE PAPER: This paper looks at trends that cause manufacturers to reevaluate and revamp their B2B processes and integration capabilities. Read on to also learn how manufacturers are reorganizing their internal operations to facilitate the shift from EDI-only transfer to a broader range of functions that support a larger view of commerce.
Posted: 24 Feb 2011 | Published: 23 Feb 2011

IBM